A good idea is not enough, this is the new model for innovation
Why do 90% of Startups fail?
A founder gets an idea >> develops the solution >> tries to sell it >>
nobody buys the solution >> the founder runs out of money >> the startup dies.
No market needed
Focused only on building and not validating the idea.
Too much, too soon.
“Saddle before the horse”.
Lack of focus
Lack of direction, not focusing on what is important.
Money and time need
to be properly allocated.
This is what makes us unique
Is there a problem to solve?
Does it make sense?
Do you have a market?
Defining your audience. Who
is your customer that will
benefit from your product?
Proof of concept. Obtaining real
Ranking features by order of importance.
No business was built on nice-to-have
features. The most important thing is to make
your customer more successful by solving
their biggest struggles, challenges, and frustrations.
What if? Methodology
Our unique and realistic approach builds strong
products by listing and solving all the possibilities
of how it can go wrong. Ex: “What if” the user
cancels the requested service?
It contains all possible interactions the user may have
with the product.
Will determine intended product functionality and features.
This is the final step of our Product Factory. From here you can take it to the next steps: Legal, Fundraising, Development and/or Marketing.
Ready to Rock 'n' Roll
Yay! We turned your idea into a product, what’s next?
Our partners will be able to build your company, raise money for your business and take it to the next level.